AI-powered operations automation

Your ops stack,
finally thinking
for itself.

Connect any tool. Add AI reasoning between them. Automate the workflows that actually matter — without writing a line of glue code.

No credit card required · Cancel any time

// live workflow execution
Trigger
Stripe webhook
payment.failed
Reason
Classify risk
powered by Smarty
Gate
VP approval
timeout: 2h
Act
Alert Slack
#payments-alerts
Act
Create Jira ticket
P1 · CS project
Works with the tools your team already uses

Zapier executes steps.
SmartInvoke thinks
through them.

Most automation tools are glorified if-then pipes. They can't classify a situation, weigh context, wait for a human decision, or explain why they did what they did.

SmartInvoke puts a reasoning layer between your triggers and your actions — so your automations behave like a junior ops analyst, not a dumb cron job.

Traditional automation: "If stage = Closed Won → post to Slack." No context. No judgment. No audit trail.
Zapier / Make: Can't pause for VP approval. Can't detect that a $500k deal looks anomalous. Can't explain its decisions.
Custom code: Takes weeks. Breaks silently. Nobody else can read it. You own the infrastructure forever.
SmartInvoke: Receives the event, classifies it with AI, gates on human approval if needed, dispatches to your tools — with a full audit trail of every decision.
How it works

Four node types.
Infinite workflows.

Build any operations workflow by connecting nodes on a visual canvas. No code required — but a full API if you want it.

01 ——

Event arrives

Any webhook from any tool hits your unique SmartInvoke endpoint. It's authenticated, validated, and queued in milliseconds.

02 ——

Smarty thinks

A Reason node sends the event data to Smarty — our AI — with your business rules. It returns structured JSON — typed, validated, auditable.

03 ——

Human approves optional

Optionally add a Gate node to pause and get human sign-off before continuing. Skip it entirely for fully automated workflows — your call.

04 ——

Actions fire

Act nodes call Slack, Jira, Salesforce, or any API — with dynamic values resolved from earlier nodes in the workflow.

Live run log

See every decision.
Audit every run.

Every workflow run produces a structured log. You can see exactly which model was used, whether the cache was hit, and what the AI decided — and why.

Schema validation on every call

The AI's output is validated against your defined JSON schema. If it's wrong, it auto-retries with a correction prompt — up to 3 times.

Stateful gate nodes

Workflows can pause for hours waiting for a human. State is persisted — a server restart won't lose your pending approvals.

Automatic cost optimisation

Simple classifications route to Haiku ($1/M tokens). Complex reasoning gets Sonnet ($3/M). Prompt caching cuts repeat costs by up to 90%.

smartinvoke run log — deal-alert
Node types

Everything a workflow needs.
Nothing it doesn't.

Trigger
Entry point
Receives webhooks from any source. Authenticates, filters by field conditions, normalises the payload, and passes it downstream.
source: "Salesforce webhook"
filter: stage = "Closed Won"
Reason
AI classification
Calls Smarty — our AI — with your business rules and the live event data. Returns typed JSON validated against your schema. Retries on failure.
schema: {
  tier: "SMB|Mid|Enterprise",
  risk: "boolean"
}
Gate optional
Human approval
Optionally pause execution for a human decision. Add it when you want sign-off on high-stakes actions. Leave it out for fully automated workflows.
type: "approval"
timeout: "24h"
on_timeout: "escalate"
Act
API action
Calls any connector — Slack, Jira, Salesforce, GitHub, or a custom HTTP endpoint. Inputs are resolved from upstream node outputs.
connector: "Slack"
message: "{{reason_1.tier}}"
            "deal closed"
Pricing

Start at $9. Scale as you grow.
No surprises, ever.

Every paid plan includes Smarty AI, the visual canvas, and all four node types. Use the builder below to dial in exactly what you need.

Hobbyist
$9/mo
Solo builders and tinkerers.
2 workflows
2k events / mo
5 integrations
Canvas builder
Email support
Starter
$39/mo
Solo operators and small teams.
5 workflows
10k events / mo
15 integrations
Run history
Email support
Pro
$99/mo
Growing teams with real automations.
15 workflows
50k events / mo
All integrations
Gate nodes
Audit log
Chat support
Enterprise
Let's
talk
Custom contracts, on-prem, and white-glove support.
Unlimited everything
On-prem / VPC
Custom SLA
Procurement support
Dedicated CSM
Training + onboarding
Custom plan builder

Not sure which plan fits? Dial in exactly what you need and see the price update in real time. No surprises.

YOUR PRICE
$0
per month
5
1100+
10k
1k1M+
3
150+
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Start automating today

Your ops stack,
finally thinking for itself.

Create your account in seconds. Start on Hobbyist for $9, upgrade when you're ready.

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1,240 workflows automated this week